porsche
digital, print and social media
As an automotive enthusiast, working for Porsche wasn’t just a project – it was a dream come true. This experience propelled me not only as a designer but as a car fanatic who got to delve deep into the world of high-performance excellence.
In this role, I wore the hat of the sole lead designer for all of Porsche’s digital and print media. From crafting captivating social media content for their websites to designing sleek and impactful collateral for track days and anniversary events, I had the privilege of shaping Porsche’s visual narrative across various touchpoints.
The social media campaigns we created resonated deeply with their audience, generating a groundswell of traction. The success was such that even the Porsche Global page reposted some of our content – a testament to the effectiveness of our design strategy. Beyond the creative fulfillment, this project offered a unique opportunity – getting hands-on experience with the entire Porsche lineup. This invaluable firsthand knowledge allowed me to translate the spirit of each vehicle into visually stunning and emotionally charged designs.